City of the Arts Space Public Programs and Exhibitions will be a rotating constellation of innovative and accessible cultural

Audience Development

Building on the considerable network, infrastructure and momentum that has been generated over the past twelve months, this project comprises two specific focus areas:

Stage 1 Research and Development
This will survey and evaluate the local cultural/arts/festival/events to ascertain a wide range of demographic and market information.

Stage 2 Marketing and Future Management Plan
This plan will carry an emphasis of regional and national promotion and networking.


	Overview